Clear Writing for Effective Communication

Overview

Learn the principles, techniques and disciplines for structuring and writing communication pieces that compel readers to read on. In this practical, workshop-style course you will learn how to:

  • apply the key processes of effective communication
  • anticipate, shape and satisfy the reader’s needs
  • write sentences that bring ideas and images into clearer focus
  • use the grammatical signposts that guide your reader and move discourse forward
  • self-edit as you write.

The workshop component of the course will be a group project for all participants to write collaboratively in class. This workshop enables all participants to actively apply the theory and techniques presented in the course.

Course content

  • The 10 Principles of clear writing
  • Effective communication techniques
  • How to plan and structure a compelling communication piece
  • How to turn generic writing into genuine communication
  • Targeting specific readerships
  • Building effective sentences

Ideal for

Public, private and community sector professionals committed to higher communication standards in all media.

Important Information

Completion of this course will not guarantee entry into an RMIT Program.

More information

Outcome

Participants will learn the six stages of structuring a clear communication piece, the ten principles of clear writing and the seven rules of how to judge effective communication.

Follow this link for Before & After examples of clearer, more effective writing from previous course practicals.

Pre-requisites

It is recommended but not essential to read the text Copywriting in Action, available from www.copywritinginaction.com.au

Materials supplied

All relevant course materials are included.

Materials to bring

Pen/pencil and notebook. 

Award

Participants will be awarded an RMIT Statement of Participation.

Additional notes

Course Presenter - Nicolas Di Tempora
Nicolas is a freelance copywriter and editor (member of the Institute of Professional Editors). He is also a qualified teacher (Dip.Ed) and author of Copywriting In Action: From Concept to Completion. His professional writing career includes ad agencies J Walter Thompson, DDB and Saatchis. Today he runs his own writing, editing and co-writing business, DiTEMPORA.COMMUNICATIONS (ditempora.com.au). He combines his expertise in designing and delivering online, in-house and on campus writing courses to individuals and organisations throughout Australia.

Testimonial

  • Prema Howard

    Nicolas is an exceptional teacher, capable of bringing out the genius writer in his students. He does not lecture, but rather inspires you to write with passion and excellence. I signed up for one of Nicolas’ writing courses and learned more writing skills in those two days than I have in the eight years of my writing career. I highly recommend his teaching skills and editing expertise to any writer looking to develop and refine their craft.

    Gaining an overall picture of how to plan, compile and write with confidence. Some very useful tools I will use. Mark

    Very good delivery of the course, knowledgeable & communicated & related well to students - enjoyable. Janette

Printable course flyer

Available course dates

Saturday 29 April 2017

  • Code S345089
  • Start date 29.04.17
  • End date 06.05.17
  • Hours 12.00
  • Campus City
  • Fee $590.00
Enrol now
Session  Start  End Hours
Sat 29.04.17 09:30am 04:30pm 6.00
Sat 06.05.17 09:30am 04:30pm 6.00

Wednesday 28 June 2017

  • Code S345089
  • Start date 28.06.17
  • End date 29.06.17
  • Hours 12.00
  • Campus City
  • Fee $590.00
Enrol now
Session  Start  End Hours
Wed 28.06.17 09:30am 04:30pm 6.00
Thu 29.06.17 09:30am 04:30pm 6.00

Tuesday 26 September 2017

  • Code S345089
  • Start date 26.09.17
  • End date 27.09.17
  • Hours 12.00
  • Campus City
  • Fee $590.00
Enrol now
Session  Start  End Hours
Tue 26.09.17 09:30am 04:30pm 6.00
Wed 27.09.17 09:30am 04:30pm 6.00

Wednesday 15 November 2017

  • Code S345089
  • Start date 15.11.17
  • End date 16.11.17
  • Hours 12.00
  • Campus City
  • Fee $590.00
Enrol now
Session  Start  End Hours
Wed 15.11.17 09:30am 04:30pm 6.00
Thu 16.11.17 09:30am 04:30pm 6.00

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