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Content and Social Media Marketing (43271445741763)
Top seller
Future Skills Short Course

Content and Social Media Marketing

Amplify your brand awareness and engage your audience through effective content, social media strategies and campaigns. 

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Level up your skills and qualifications as a digital native

Teaming up with the best in industry, our Future Skills courses lean into the future of work to deliver the best in structured, mentor-supported, 100% online education.

With the amount of content that each of us are bombarded with increasing each day, how do you cut through the noise and stand out from the crowd? 

Content and social media marketing is at the heart of how many entrepreneurs and businesses connect with their customers. Through owned and earned channels such as blogs, Facebook, or PR, business owners and marketers can create brand awareness, generate leads and drive revenue. But working through a myriad of content pieces, calendars, plans, and tools can be difficult and confusing.

Course Overview

Learn more about our Content and Social Media Marketing course in the video below.
Transcript

The future of work is really interesting - you can't just learn one skill now and have a career out of that. You need to move and adapt over time so courses like RMIT online are giving the ability to get into those skills really quickly and and fill those gaps and change as needed.

Many of our customers were undertaking digital transformations and I often found myself sitting in meetings with Chief Marketing Officers, Chief, Information Officers, CEOs not really understanding what they were talking about so I really wanted to get a feel for exactly what was going on so that, not only could I lead my team more effectively, but actually could sit in some of these meetings and have a meaningful conversation with some of these clients

Our vision is to build a community of lifelong learners successfully navigating the world of work. We find in addition to our world-class academics, working with companies like Adobe Salesforce realestate.com,
Accenture, really brings relevance in the skills that were taking to our students, in using new technologies and business approaches.

So in terms of the experience of studying online, it was terrific it was flexible it was convenient, the tools were easy to use, the way that courses are structured, the way the contents are delivered gives you the flexibility of effectively logging in and learning on a schedule that suits suits you.

This is a great opportunity to help build those skills that can actually feed our future employee pipeline so we we can actually solve these problems for our clients going forward

Career Outlook

Take a closer look at what opportunities in the Content and Social Media Marketing field.
Job satisfaction
Content and Social Media Marketing roles have a job satisfaction of 4/5
Industry growth
11.4%
Predicted job growth in 5 years
Salary expectations
The typical salary for a Content and Social Media Marketing role is
$105k
Job opportunities
In Australia, there are
720+
jobs available

Get RMIT credentialed

After completing an RMIT Future Skills course, you will earn an RMIT credential which can be validated, recognised and shared on social media platforms.

Course Structure

Learn more about Content and Social Media Marketing

Module 1: Introduction to content marketing

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Learn with industry experts
Martin Carlill

Expert industry mentor

RMIT Online has built our courses in partnership with industry, providing you with the latest industry insights and best practices from the real world of work. Our subject matter experts on this course include people like Martin Carlill, who is a digital marketing specialist with over 20 years experience...

RMIT Online has built our courses in partnership with industry, providing you with the latest industry insights and best practices from the real world of work. Our subject matter experts on this course include people like Martin Carlill, who is a digital marketing specialist with over 20 years experience in inbound marketing strategy, eCommerce, digital strategy, social media, SEO & SEM, and content marketing.

Natalia Traldi

Subject matter expert

RMIT Online has built our courses in partnership with industry, providing you with the latest industry insights and best practices from the real world of work. Our subject matter experts on this course include people like Natalia Traldi. Natalia is a digital and marketing strategist and currently the Strategy...

RMIT Online has built our courses in partnership with industry, providing you with the latest industry insights and best practices from the real world of work. Our subject matter experts on this course include people like Natalia Traldi. Natalia is a digital and marketing strategist and currently the Strategy Director at Isobar. She has over a dozen years of experience working with some of Latin America and Australia’s biggest brands on digital and media strategies, campaigns, automation, e-commerce, conversion rate optimisation, data and analytics.

Learner success team

RMIT Online

Our learner success team are here to help you with 1:1 coaching, tips on how to successfully study online, and any questions or concerns you may have. 

Why choose RMIT

Get a world-class education and transform your career.

Real world skills

Develop skills that have been validated by industry, while getting credentialed by a world-leading university.

Industry connected

You'll gain knowledge and practical skills from renowned industry partners who are at the forefront of their field.

Flexible delivery

Advance your career while you study. RMIT Online courses let you balance work, study and life commitments.

Supported community

Be guided by a network of industry experts and peers, and supported by our dedicated success team.

Download a brochure

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