Harness the power of data and become a skilled storyteller, while gaining hands on experience using Power BI. Learn how to transform complex information into captivating narratives that drive informed decisions and meaningful business impact.

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Data Storytelling
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Online
Industry partners:Level up your skills and qualifications as a digital native
Teaming up with the best in industry, our Future Skills courses lean into the future of work to deliver the best in structured, mentor-supported, 100% online education.
In today’s data driven world, it’s not enough to simply gather and analyse information. True value lies in the ability to effectively communicate the insights derived from data. Our Data Storytelling course, created in partnership with Microsoft and Merkle, will equip you with the necessary skills to craft compelling data-driven narratives that inform, engage, influence or inspire your stakeholders to create meaningful business impact.
You’ll learn the end-to-end process of analysing and interpreting data to structure a narrative that conveys relevant context and meaning. You'll use a supplied case study, or bring your own mentor-reviewed project as you progress through the course. Using the latest industry tools and storytelling techniques, you’ll gain hands-on experience with Power BI, and develop a tailored and effective way of communicating business insights derived from data, ensuring maximum impact.
By the end of this course, you will have honed your data storytelling skills, and also developed a tailored and effective way of communicating business insights derived from data. Your new skillset will enable you to influence decision makers, driving organisational change and inspiring innovation.
Our Data Storytelling course is ideal for:
- Aspiring, emerging and existing leaders who want to elevate their influencing skills and communicate with impact, presenting compelling cases for action using optimal data insights relevant to their organisations’ goals.
- Data specialists seeking to combine their technical expertise the skills to build and present narratives that convey meaning from complex data that can be acted upon across business units.
Throughout this course, you will:
- Analyse and align data sets with existing business goals that inform effective decision making.
- Apply ethical considerations and minimise bias when creating and communicating data stories.
- Create a compelling data story tailored to a specific audience by applying storytelling techniques and selecting appropriate visual aids to effectively communicate actionable insights.
Over 6 weeks you’ll learn the end-to-end process of analysing and interpreting data to structure a narrative that conveys relevant context and meaning. Using the latest industry tools and storytelling techniques, you’ll gain hands-on experience with Power BI, and develop a tailored and effective way of communicating business insights derived from data, ensuring maximum impact.
At the end of the course, you will complete an assessment to be awarded an RMIT credential, validating your skills and competency in the area. In your final project, you will present your completed data story and justify your selected approach for a specific business objective and audience.
Course Overview
Learn more about our Data Storytelling course in the video below.
Harness the power of data and become a skilled storyteller, while gaining hands on experience using Power BI. Learn how to transform complex information into captivating narratives that drive informed decisions and meaningful business impact.
Career Outlook
Get RMIT credentialed
Course Structure
Learn more about Data StorytellingModule 1: Gathering requirements and asking the right questions
+- Examine the fundamentals and common frameworks used in the concept of data storytelling
- Explore considerations and techniques for gathering requirements to achieve a stated goal
- Identify elements used to gain insights and understanding from data including dimensions, signals and inferences
Module 2: Analysing origins, ethics and biases to uncover data truth
+- Explore the impact of data origins through human and mechanical means
- Consider gaps, assumptions, and limitations of your analysis and their impact on the story
- Identify risks, assumptions, limitations and biases that may distort outcomes
- This week you will also have a mentor check in
Module 3: Making your data story consumable and accessible
+- Consider the best means to communicate for simplicity and clarity
- Review types of charts, dashboards, anatomy of a chart and how to select the right visualisation for the message
- Explore pre-attentive attributes and colour theory to direct your audience’s focus
Module 4: Evaluate patterns, trends, and insights to extract the narrative
+- Identify outliers, anomalies, and practice identifying patterns, associations, and dependencies
- Select and format the visualisations or stats that best support the story
- Review ways insights lead to actions and how to evaluate effectiveness for decision making
- This week you will also have a mentor check in
Module 5: Tailoring your story to your audience to ensure the greatest impact
+- Explore approaches to mitigate against inherent audience biases when telling your data story
- Review narrative frameworks and select the most relevant structure for your presentation
- Evaluate your selected approach and insights against your intended goals.
Module 6: Final project and next steps
+- Learn tips for presenting data effectively to non-technical audiences
- Review tactics for delivering your presentation in different settings, formats or objectives
- Explore trends and the future of data storytelling
- Complete your final project
Learn with industry experts

Subject Matter Expert
One of the subject matter experts for this course is Tracy Lewis, a senior leader of analytics at an ASX200 listed company. With 13 years of experience in data analytics across various industries, she specialises in data storytelling to drive data-driven decisions. Combining her Bachelor of Mathematics background with...
One of the subject matter experts for this course is Tracy Lewis, a senior leader of analytics at an ASX200 listed company. With 13 years of experience in data analytics across various industries, she specialises in data storytelling to drive data-driven decisions. Combining her Bachelor of Mathematics background with a unique artistic flair, Tracy possesses the skills to merge the art and science behind data storytelling. Her expertise, coupled with a solid foundation in problem-solving and practical business insights, equips her to address diverse business challenges and guide individuals and organisations in unlocking the power of data.

RMIT Online
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Expert Industry mentor
Paul analyses, visualises and communicates data and insights as the Research Specialist in Strategic Insights at leading not-for-profit Compassion Australia, and previously held similar roles in Higher Education. Paul is a regular Industry Mentor in the RMIT Online Future Skills Business Analytics courses. He has a passion for data...
Paul analyses, visualises and communicates data and insights as the Research Specialist in Strategic Insights at leading not-for-profit Compassion Australia, and previously held similar roles in Higher Education. Paul is a regular Industry Mentor in the RMIT Online Future Skills Business Analytics courses. He has a passion for data visualisation and his work has been shortlisted in the Information is Beautiful Awards.
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